Business Accelerator






What can you learn from us?

Business negotiation techniques

STRATEGIC PREPARATION AND ORGANIZATION OF NEGOTIATION

Manipulation and persuasion techniques in online and offline business

Everyone needs help and advice when faced with new challenges, but true experts are not available to most people. Graduates of our course receive access to experts in the business area and in accessing non-reimbursable funds, by phone or e-mail, 5 days / 7 per week.

This program is supported, created and organized by VP Business Agency, entrepreneur, consultant and expert who has been working in the business area for over 7 years. Over time, he has provided business consulting to both entrepreneurs at the beginning of the road and to entrepreneurs who currently have turnovers of millions of euros. Through his expertise, he managed to help his clients to develop businesses from scratch, or to help those who were in difficult / loss situations, to overcome the moment and their business to become profitable again. In fact, benefiting from his experience and expertise, many clients have managed to obtain important non-reimbursable financing from the Romanian Government or from the European Union. Find a list of recent clients on our website.

The cost of the program is 2000 euros.

* Clients who have already signed a consulting contract for accessing non-reimbursable funds, benefit from a special offer.

Introduction to Business

  • Profile and skills of an entrepreneur:
  • Entrepreneur skills:

Starting a Start-up

  • Choosing a niche; Business idea
    • How do I know if my business idea is profitable;
    • Resources needed to start a business (real estate, financial, human, technological);
    • Business environment (economic and social context, legal framework, opportunities and threats);
  • Business planning and management:
    • Establishing the business (registration and authorization of the business);
    • Company brand - company name, logo and brand;

Marketing and marketing organization

  • Market - target and positioning of products / services on the market:
    • Market definition (potential market, market share, market research, competition);
    • Market entry conditions (market entry thresholds, niche markets, market regulations, knowledge of "rules of the game");
    • Consumer protection; quality standards;
  • Business marketing:
    • Attracting and retaining customers;
    • Identifying the competition; unfair competition;
    • Product / service portfolio; product life cycle;
    • Building the marketing mix (product, price, sales channels, promotion);
    • Advertising and publicity; promotion via the internet;

Business promotion (online / offline)

1.Market definition (potential market, market share, market research, competition):

  • Market entry conditions (market entry thresholds, niche markets, market regulations, knowledge of "rules of the game");
  • Consumer protection; quality standards;

2. Promotion strategies; (online / offline)

3. Selling:

  • Building the sales plan (what and how much I have to sell to be profitable, how much the market allows me to sell, what prices I have and what discounts I offer, sales channels);
  • Managing the client portfolio and optimizing it (which are the clients that bring me the most money, which are the ones that create the most problems);
  • Public procurement; opportunities and eligibility criteria;
  • International trade;
  • Online commerce;

Accessing non-reimbursable funds for business financing

  1. Sources of financing (where I get money for running the business);
  2. Financial indicators (how do I find out how profitable the business is);
  3. Cash flow (how I find out how much money I need and how much I have at any given time);
  4. Attracting external sources of financing: lending, state aid, participation in capital, etc.

Creating, optimizing and developing your product

  1. Necessary technology, acquisition, installation, maintenance;
  2. The product itself, the design, the packaging;
  3. Research, new products, costs, investments;
  4. Protection of intellectual property rights;
  5. International relations (acquisition of know-how, franchising, licensing);

Risk management and business development

  1. Risk assessment and management;
  2. Fraud prevention;
  3. Risk insurance;
  4. Liquidation of business; bankruptcy;
  5. Selling the business;
  6. Development strategies;

The business plan

  1. What is a business plan?
  2. Why is a business plan needed?
  3. Business plan structure:
    • business description;
    • marketing plan;
    • the management plan;
    • financial management plan;
    • business plan annexes;